Essay about Starbucks Organizational Behavior - 1463 Words

Starbucks Organizational Behavior A companys understanding and use of organizational behavior concepts can make or break it. Just as important, if a company ignores these same concepts, it can easily spell disaster. Starbucks intertwines and successfully uses three main organizational behavior concepts to increase the strength of the organization: organizational culture, organizational structure and motivation. The implementation of these concepts has definitely benefited the company, creating a monopoly in the United States as a coffee retailer and service company. Organizational Culture In the text, Organizational Behavior, Stephen P. Robbins defines organizational culture as, a system of shared meaning held by members that†¦show more content†¦Just as the organizational culture is laid back and supportive (Montana, 2005), so is the organizational structure. Teams are an important aspect of the Starbucks organization. Teams perform most every task within the organization, adding to the decentralization. The evidence of teams can readily be witnessed when a person orders a beverage. The person at the register takes the order, making sure to write the customers name on the cupÂâ€"a principle that Howard Schultz uses to put the customers on more of a personal level with the staffÂâ€"then the cup is passed on to the barista, the person that actually makes the beverage. The barista makes the drink and then sometimes the drink even goes through another barista or assistant to get any additional toppings and a lid. The customer is then called by name to let them know their drink is ready. I have a very complicated drink and the staff at Starbucks are always very nice and understanding when I taste it and ask them to add something. After a few times of patronizing one certain Starbucks, the staff usually recognizes me, and my drink does not ha ve to be tweaked to taste right. Employees are encouraged to think of themselves as owners and make suggestions for improvement to existing practices or creation of new products (Nelson, 2000). Not only are employees asked to think of themselves as owners, many are owners. Through a special stock option plan, many employees are also shareholders in theShow MoreRelatedStarbucks Organizational Behavior Anlysis954 Words   |  4 PagesBased on past experience with Starbucks both as consumers, and undergraduate students studying about successful business, we predict that Starbucks will be a theory Y organization, that promotes empowerment within its entry-level staff. Our first impression of Starbucks when we enter a local store is simply that we are going to get a quality product. The staff always remains professional but appears to enjoy their jobs. 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He tried to convince the owners to sell coffee verse beans and machines. Unfortunately, he did not convince them and he branched off and opened his own cafà ©. Howard opened his chain of coffee shops in 1986 and later bought the name Starbucks from Baldwin. ï  µRead MoreStarbucks : Building For Quality Control And Culture Essay937 Words   |  4 PagesPike Place Market, Starbucks opened their first store. The original store sold coffee beans and machines, it was owned by Jerry Baldwin, Zev Siegl and Gordon Bowker. In 1981, Starbucks hired Howard Schultz as the Director of Retail Operations. He tried to convince the owners to sell coffee verse beans and machines. Unfortunately, he did not convince them and he branched off and opened his own cafà ©. Howard opened his chain of coffee shops in 1986 and later bought the name Starbucks from Baldwin. TodayRead MoreIntroduction to Starbucks Case Study1722 Words   |  7 Pages1: STARBUCKS CASE STUDY Summary The history of Starbucks starts in Seattle in 1971. Three friends, Jerry Baldwin, Zev Siegl, and Gordon Bowker, who all had a passion for fresh coffee, opened a small shop and began selling fresh-roasted, gourmet coffee beans and brewing and roasting accessories. In 1981 Howard Schultz first walked into Starbucks as a sales representative for a Swedish kitchen manufacturer. He immediately wanted to work for the company as he got so inspired by Starbucks but